It knows when to stop
The moment a patient is booked, the follow-up ends. Nobody who has already booked gets chased.
Price List Funnel in DCRM
Turn price shoppers into booked patients
Most people (95%) reading your treatment pages will never fill in a contact form. They want one thing first, and it is the price. Give them the number and you get their details, instead of losing them to the practice that does.
Shaped by over 10 years of dental marketing and $28M+ in real dental ad spend.
A patient reading a dental practice price list on a phone
More enquiries from the traffic you already have
The same visitors. A different outcome.
Without it
- Visitors look for a price, do not find one, and leave
- “Prices on enquiry” sends them to a practice that answers
- The ones who do download get a PDF and silence
- Your front desk never knows any of it happened
- Your front desk rings people who are not ready to buy
With the Price List Funnel
- The price list gives them a reason to leave their contact details
- They get the number while they are still on your page
- The download turns into a conversation
- Every reply lands in DCRM, in front of your team
- Your team only rings the ones who have put their hand up
What it does
More enquiries. Same traffic. No extra ad spend.
More enquiries
The enquiry you were never going to get
Most of the people on your site are not ready to ring you. They are researching. A price list gives them a reason to leave their details before they go. You are paying for that visit either way, so you may as well get a name out of it.
In plain English: same visitors, more enquiries.
Illustration: an enquiry form on a practice’s website, filled in.
Download to conversation
A download is just a lead. A reply becomes an enquiry.
A PDF sitting in somebody's inbox books nobody. So we send the price list by text instead. It goes out from your practice mobile number while your page is still open on their phone. Then it asks a question, rather than pushing for the booking.
The moment they answer, you have a person you can book instead of an email address you cannot.
Text, not just email
From your practice number, while your page is still open on their phone.
A question, not a pitch
It asks which treatment they are after. It does not chase the booking.
A person you can book
A reply is a conversation. An email address is a maybe.
Trust, not just price
So the decision is not only about cost
If all a patient has is your price and somebody else's price, they will pick the smaller one. So the price list does not travel on its own. They meet the practice and the dentist. And they learn why two practices can quote very differently for what looks like the same treatment.
That changes what they are comparing you on.
Meet the dentist
A short film, so a name becomes a person.
See the work
Your own cases, not stock smiles.
AB
How to compare quotes
Why two practices price the same treatment differently.
AI and your team
Replies get answered, even at 10pm on a Sunday
Working together with the DCRM AI Text Receptionist™, the AI replies when the prospect asks a question. It works out which treatment they are after, and whether they are ready. Then it hands your front desk a conversation that is already warm, instead of a name on a list.
The AI and the automation are there to cover off speed. Your team is there for the relationship and to build the trust. They complement each other.
Illustration: a patient record showing where the lead came from and who picks it up next.
Plus, the parts nobody thinks about until it goes wrong
The quiet details that keep a good funnel from embarrassing you.
It hands over warm
Your coordinator opens the thread and reads what was already said. The patient never repeats themselves.
It works after hours
Sunday evening is when people research dentists. Nobody at your desk has to be awake for it.
It is visible
Every message sits on the patient record, not in somebody's personal inbox.
It is dental-specific
Built around how patients actually shop for treatment, including the ones who are frightened of you.
Built by the right people
Designed by dental marketers with over 15 years’ experience, not software developers who care about features rather than buyer psychology.
Where this sits in DCRM
The Price List Funnel turns leads into enquiries. When a lead asks a question, the replies are handled by the AI Text Receptionist™. Every one of those conversations stays visible in the SmileEngine™ Pipeline, from the first text to the booking.
- You are herePrice List Funnel™The enquiry arrives
- NextAI Text Receptionist™The reply gets answered
- ThroughoutSmileEngine™ PipelineNothing goes invisible
One patient. One record. Nobody starting from scratch.
Case studies
The proof sits on the case study pages
Price List Funnel™
$20,000 booked at 8:32 on a Saturday morning
Price List Funnel™
The lead the team wrote off booked 7 months later
Where it makes sense
A practice with traffic, room in the book, high-value treatment on the menu, and nobody free to answer a text on a Sunday night.
When this is not for you
- When you do not feel comfortable sharing your prices with the public.
- If your books are full, you do not need this either.
Getting started
How to switch it on
FAQs
Questions we get asked
Does publishing prices just attract cheap patients?
No. It identifies them. Price shoppers exist either way, and you would rather find out in a text than 20 minutes into a phone call.
What is a dental price list funnel?
A price list your visitors can download in exchange for their details, followed by an automatic text that can hold a real conversation and hand your front desk a warm lead.
Should AI be quoting my prices?
The AI does not quote. It simply sends the price list to the prospect as a guide, and your team follows up, talks to the patient, and invites them in for a consult.
What if somebody asks us to stop?
They come out of the sequence straight away.
Do we need to change our website?
No rebuild. The download sits on the pages patients already read, and we work with your developer to set this up.
This will not fix a practice nobody can find
But it will help you get more enquiries from the visitors you are already paying for.
Ready to see this in action? Book a demo now.